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Editing the customer-centricity gene for the next century

Date of publication: November 11, 2018

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)

Author: Adrian Terron

Abstract:

Find out how you can bring together the power of community, collaboration and uncommon customer Insight to create sustainable value for your stakeholders and lead your category.

Adrian Terron

Author

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Research Papers

1500,000,000:100,000,000:150: Editing the customer-centricity gene for the next century

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)

Authors: Adrian Terron, Kavita Mahto

 

November 11, 2018

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Citation

Terron and Mahto (2018a, November 11). 1500,000,000:100,000,000:150: Editing the customer-centricity gene for the next century. ANA - ESOMAR. Retrieved December 21, 2024, from


https://ana.esomar.org/documents/1500-000-000-100-000-000-150-editing-the-customer-centricity-gene-for-the-next-century


Videos

Customer-centricity post-pandemic

Catalogue: Insights Festival 2020

Author: J. Walker Smith

Company: Kantar

September 17, 2020

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Citation

Smith, J. (2020a, September 17). Customer-centricity post-pandemic. ANA - ESOMAR. Retrieved December 21, 2024, from


https://ana.esomar.org/documents/customer-centricity-post-pandemic


Research Papers

Insights2020: Driving customer centric growth

Catalogue: Congress 2015: Revelations

Authors: Frank van den Driest, Tom Wilms, Joris Zwegers, Steven Berkhout

Company: KANTAR TNS Malaysia

October 1, 2015

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Citation

van den Driest, Wilms, Zwegers and Berkhout (2015a, October 01). Insights2020: Driving customer centric growth. ANA - ESOMAR. Retrieved December 21, 2024, from


https://ana.esomar.org/documents/insights2020-driving-customer-centric-growth-8577


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Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
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Citation

Terron, A. (2018a, November 11). Editing the customer-centricity gene for the next century. ANA - ESOMAR. Retrieved December 21, 2024, from


https://ana.esomar.org/documents/insights2020-driving-customer-centric-growth-8577