Abstract:
The aim of a panel as an instrument of market observation, market diagnostics and market planning is to deliver trend market informations gained in regular intervals, f.i. a week, a month, a year etc., in dealing with the same universe.
Date of publication: June 15, 1982
Catalogue: Seminar 1982: The Effective Use Of Panels
Author: Julius Erik Schwenzner
Abstract:
The aim of a panel as an instrument of market observation, market diagnostics and market planning is to deliver trend market informations gained in regular intervals, f.i. a week, a month, a year etc., in dealing with the same universe.
This is a long description of some author details.
Unger, L. (1981a, October 01). Industrial market segmentation . ANA - ESOMAR. Retrieved April 25, 2024, from
https://ana.esomar.org/documents/industrial-market-segmentation-
Woynar, Gower and Lagioni (1969a, March 05). Some psychological aspects in industrial marketing . ANA - ESOMAR. Retrieved April 25, 2024, from
https://ana.esomar.org/documents/some-psychological-aspects-in-industrial-marketing-
Dorsey, B. (2007a, October 28). Client-managed proprietary online panels. ANA - ESOMAR. Retrieved April 25, 2024, from
https://ana.esomar.org/documents/client-managed-proprietary-online-panels
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Fad and progress in motivation research | Authors: Herta Herzog | |
Methodological considerations regarding marketing research for consumer durable goods | Authors: Leif Holbaek-Hanssen | |
Service after sale and studies of market for business | Authors: Archibald Maddock Crossley | |
Some comments on the use of 3D and strip film | Authors: Henry Charles Briant | |
The "steps-and-parts" model for polling | Authors: Stuart Carter Dodd, Chahin Turabian | |
What are durable and capital goods? | Authors: N. H. Pearson | |
Advertising and marketing research (French) | Authors: Philippe De Vendeuvre | |
Consumers economic expectations and intentions as revealed by sample surveys | Authors: Henry Durant | |
Economic forecasts with special reference to field studies | Authors: Jan van Rees | |
Market research for petroleum products in the automotive field | Authors: D. Leerentveld |
Schwenzner, J. E. (1982a, June 15). Experiences in industrial panels. ANA - ESOMAR. Retrieved April 25, 2024, from
https://ana.esomar.org/documents/client-managed-proprietary-online-panels