Abstract:
Based on new qualitative research, workshops and Viacom insights from 10 West, North and Central European markets, discover the five key themes in the lives of Millennials and how to use them both in marketing AND in market research approaches. Is your business and research approach Gen Y proof?
Webinars
Key global trends impacting the practice of market research with an awarding-winning case study on automation
Catalogue: Webinars 2019
Authors: Jackie Lorch, Samantha Bond, Reg Baker, Steliana Ifrim
Company: SKIM
July 25, 2019
Videos
Think big and connect to the Max
Catalogue: Congress 2013: Think Big
Authors: Annelies Verhaeghe, Erkan Balkan, Joeri Van den Bergh, Tom De Ruyck
Company: InSites Consulting
June 15, 2013
Videos
How cool brands stay hot in CEE
Catalogue: CEE Research Forum 2012: Global Fuel For Local Boost!
Author: Joeri Van den Bergh
 
June 15, 2012
