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Getting close to youth

Date of publication: June 15, 2014

Catalogue: Global Qualitative 2014: Research Renaissance

Company: InSites Consulting

Authors: Patrick Alders, Martijn Van Bijnen, Joeri Van den Bergh, Anneleen Boullart

Abstract:

Based on new qualitative research, workshops and Viacom insights from 10 West, North and Central European markets, discover the five key themes in the lives of Millennials and how to use them both in marketing AND in market research approaches. Is your business and research approach Gen Y proof?

Patrick Alders

Author

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Martijn Van Bijnen

Author

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Joeri Van den Bergh

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Anneleen Boullart

Author

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Webinars

Key global trends impacting the practice of market research with an awarding-winning case study on automation

Catalogue: Webinars 2019

Authors: Jackie Lorch, Samantha Bond, Reg Baker, Steliana Ifrim

Company: SKIM

July 25, 2019

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Citation

Lorch, Bond, Baker and Ifrim (2019a, July 25). Key global trends impacting the practice of market research with an awarding-winning case study on automation. ANA - ESOMAR. Retrieved August 17, 2022, from


https://ana.esomar.org/documents/key-global-trends-impacting-the-practice-of-market-research-with-an-awarding-winning-case-study-on-automation


Videos

Think big and connect to the Max

Catalogue: Congress 2013: Think Big

Authors: Annelies Verhaeghe, Erkan Balkan, Joeri Van den Bergh, Tom De Ruyck

Company: InSites Consulting

June 15, 2013

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Citation

Verhaeghe, Balkan, Van den Bergh and De Ruyck (2013a, June 15). Think big and connect to the Max. ANA - ESOMAR. Retrieved August 17, 2022, from


https://ana.esomar.org/documents/think-big-and-connect-to-the-max


Videos

How cool brands stay hot in CEE

Catalogue: CEE Research Forum 2012: Global Fuel For Local Boost!

Author: Joeri Van den Bergh

 

June 15, 2012

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Citation

Van den Bergh, J. (2012a, June 15). How cool brands stay hot in CEE. ANA - ESOMAR. Retrieved August 17, 2022, from


https://ana.esomar.org/documents/how-cool-brands-stay-hot-in-cee


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Citation

Alders, Van Bijnen, Van den Bergh and Boullart (2014a, June 15). Getting close to youth. ANA - ESOMAR. Retrieved August 17, 2022, from


https://ana.esomar.org/documents/how-cool-brands-stay-hot-in-cee