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Group discussion on "Distribution research" and "Motivation research on the channels of distribution"

Date of publication: June 15, 1960

Catalogue: ESOMAR Conference 1960

Authors: A. B. de Vos, Emeric Deutsch, J. Ax, Bertil Neuman, David H. Pickard, M. B. Tarrant, David Lowe-Watson, C. F. A. Waterman

Abstract:

Group discussion on the papers "Distribution research" and "Motivation research on the channels of distribution" by Mr. de Vos and Mr. Deutsch.

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