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Human plus digital equals agile and accurate

Date of publication: November 11, 2018

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)

Company: Jigsaw Research

Authors: Alex Johnston, Philip Morrison

Abstract:

Discover how to use holistic research communities to give stakeholders fast and cheap - without compromising on quality. And by doing so to get back to the core role of market research, providing accurate insights to clients, not worrying about methodologies.

Alex Johnston

Author

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Philip Morrison

Author

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Research Papers

Human plus digital equals agile and accurate

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)

Authors: Philip Morrison, Alex Johnston

Company: Jigsaw Research

November 11, 2018

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Citation

Morrison and Johnston (2018a, November 11). Human plus digital equals agile and accurate. ANA - ESOMAR. Retrieved June 02, 2025, from


https://ana.esomar.org/documents/human-plus-digital-equals-agile-and-accurate-9463


Webinars

Understanding Agile Research

Catalogue: Webinars 2020

Author: Nikki Lavoie

Company: MindSpark Research International

November 19, 2020

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Citation

Lavoie, N. (2020a, November 19). Understanding Agile Research. ANA - ESOMAR. Retrieved June 02, 2025, from


https://ana.esomar.org/documents/understanding-agile-research


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Agile Elephants

Catalogue: Latin America 2024

Authors: Patricio Pagani, Melisa Breda

Companies: The Black Puma, Buenos Aires City Government

April 24, 2024

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Citation

Pagani and Breda (2024a, April 24). Agile Elephants . ANA - ESOMAR. Retrieved June 02, 2025, from


https://ana.esomar.org/documents/agile-elephants-


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Citation

Johnston and Morrison (2018a, November 11). Human plus digital equals agile and accurate. ANA - ESOMAR. Retrieved June 02, 2025, from


https://ana.esomar.org/documents/agile-elephants-