INF*ACT workstation

Company: Nielsen

Abstract:

INF*ACT Workstation enables the marketing professional to be more productive and effective in analysing and presenting data. In order to achieve this, INF*ACT Workstation brings together all the key marketing analysis tools and makes the interface between them as similar as possible, thereby reducing the time it takes to learn to use the system. INF*ACT Workstation also reduces the time spent locating and formatting data.

Thomas R. Ottinger

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