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Integration of market research and database

Date of publication: February 1, 2005

Catalogue: ESOMAR Conference on Financial Services 2005

Company:

Author: Ignacio Macías

Abstract:

This paper addresses the identification of business opportunities for the financial industry through integration of market research and databases.

Ignacio Macías

Author

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Research Papers

Data integration and the future of market research

Catalogue: Asia Pacific 2018: Data Research Insights Vision Excellence

Author: Elizabeth May

Company: Research Now SSI

May 13, 2018

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Citation

May, E. (2018a, May 13). Data integration and the future of market research. ANA - ESOMAR. Retrieved June 24, 2025, from


https://ana.esomar.org/documents/data-integration-and-the-future-of-market-research


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Data integration and the future of market research

Catalogue: Asia Pacific 2018: Data Research Insights Vision Excellence

Author: Elizabeth May

Company: Research Now SSI

May 13, 2018

×

Citation

May, E. (2018a, May 13). Data integration and the future of market research. ANA - ESOMAR. Retrieved June 24, 2025, from


https://ana.esomar.org/documents/data-integration-and-the-future-of-market-research-9270


Research Papers

Database marketing research

Catalogue: ESOMAR Net Effects 5 2002

Author: Andrew Elder

 

February 3, 2002

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Citation

Elder, A. (2002a, February 03). Database marketing research . ANA - ESOMAR. Retrieved June 24, 2025, from


https://ana.esomar.org/documents/database-marketing-research-


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×

Citation

Macías, I. (2005a, February 01). Integration of market research and database. ANA - ESOMAR. Retrieved June 24, 2025, from


https://ana.esomar.org/documents/database-marketing-research-