Abstract:
Manuel Caro is a leading consultant in the exponential transformation of companies with more than 29 years of experience in marketing and digital business. A Systems Engineer from the Universidad de los Andes in Bogota, he has led more than 650 projects for leading companies in Latin America, including Unilever, Pfizer, and the Government of Aruba. Currently, he leads his own Digital Marketing Agency, MDE Consulting Group, and the digital business transformation consulting firm, Exponencial-Mente. Recognized as an ambassador of Artificial Intelligence in Marketing for IBM Colombia and a business mentor at Torrenegra Accelerate, Manuel has been distinguished as Top Voices Latin America 2023 and Top 100 Thought Leader in GenAI 2023 by Thinkers360.
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Research Papers
Single source multimedia measurement
Catalogue: ESOMAR/ARF WAM Conference 2005: Cross Media
Author: Manuel Daehler
 
June 22, 2005
Research Papers
Radiocontrol in Switzerland
Catalogue: ESOMAR/ARF WAM Conference 2002: Radio
Authors: Manuel Daehler, Matthias Steinmann, Knut Hackbarth
Companies: GfK, Swiss Broadcasting Corporation
June 14, 2002
Research Papers
Nutrition in Mexico: Differences between claims and reality
Catalogue: Latin America 2004: Integrating Diversity Across the Continent
Authors: Manuel Barberena, Orly Marcovich
Company: Pearson S.A. de C.V.
October 24, 2004
