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Modeling insights with ESPN

Date of publication: May 14, 2018

Catalogue: Latin America 2018: Market Intelligence Festival for Latin America

Authors: Cynthia Rivera, Jelle Lock

Abstract:

Measuring the media effectiveness, by ESPN, for luxury brands in Latin America.

Cynthia Rivera

Author

This is a long description of some author details.

Jelle Lock

Author

This is a long description of some author details.

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Rivera and Lock (2018a, May 14). Modeling insights with ESPN. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/modeling-viewers-from-set-tuning-data-in-boston-