Back

Moving offshore

Date of publication: September 21, 2005

Catalogue: Congress 2005: Making A Difference

Authors: Rahul Sahgal, Vineet Malhotra

Abstract:

The presentation describes the key challenges of moving offshore. The various issues that market research companies are evaluating in reference to outsourcing are examined. The focus is from a quality perspective and concerns what standards various companies need to follow in an offshore location. Two case studies illustrate the future leveraging of moving offshore.

Rahul Sahgal

Author

This is a long description of some author details.

Vineet Malhotra

Author

This is a long description of some author details.

  • PDF
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
×

Citation

Sahgal and Malhotra (2005a, September 21). Moving offshore. ANA - ESOMAR. Retrieved June 30, 2025, from


https://ana.esomar.org/documents/moving-offshore