Back

Neuroscience applied

Date of publication: April 8, 2019

Catalogue: Latin America 2019

Company: Nielsen

Authors: Aline Souza, Janaína Brizante

Abstract:

How to effectively communicate a social media campaign that encourages reporting against child and adolescent abuse? In a pro-bono copy-testing study, we optimized the Liberta Institute's campaign, which contributed to an increase in 10.3% of abuse reports in Brazil.

Aline Souza

Author

This is a long description of some author details.

Janaína Brizante

Author

This is a long description of some author details.

Videos

PEPFlix (Spanish)

Catalogue: Latin America 2018: Market Intelligence Festival for Latin America

Author: Javier Cohenar

Company: PepsiCo

May 14, 2018

×

Citation

Cohenar, J. (2018a, May 14). PEPFlix (Spanish). ANA - ESOMAR. Retrieved June 07, 2023, from


https://ana.esomar.org/documents/pepflix-spanish-


Videos

Digital transformation in Latin America (Spanish)

Catalogue: Latin America 2016: Research Renovation

Author: Ricardo Villate

 

June 15, 2016

×

Citation

Villate, R. (2016a, June 15). Digital transformation in Latin America (Spanish). ANA - ESOMAR. Retrieved June 07, 2023, from


https://ana.esomar.org/documents/digital-transformation-in-latin-america-spanish-


Videos

The new (new) social TV revolution

Catalogue: Latin America 2016: Research Renovation

Authors: Vanessa Mathias, Marcela Doria, Cassiano Alburquerque, Pepe Tomás

Companies: Ipsos MRBI, Netquest

June 15, 2016

×

Citation

Mathias, Doria, Alburquerque and Tomás (2016a, June 15). The new (new) social TV revolution. ANA - ESOMAR. Retrieved June 07, 2023, from


https://ana.esomar.org/documents/the-new-new-social-tv-revolution


  • Video
  • This could also be of interest
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
Research and decision Authors: H. S. Rich, J. S. Smith
×

Citation

Souza and Brizante (2019a, April 08). Neuroscience applied. ANA - ESOMAR. Retrieved June 07, 2023, from


https://ana.esomar.org/documents/the-new-new-social-tv-revolution