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Project Rabbit

Date of publication: October 1, 1977

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

Abstract:

On 20th September 1977, a 'Think Tank' was held with Heinz/Agency management. The objectives were to identify snack ideas (areas or rough product recipes) that are considered likely to achieve reasonable success in the short-term and large potential in the long-term. 

CRAM/Peter Cooper Archive

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Research Reports

Project Carnation

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

 

June 1, 1971

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Citation

, C. (1971a, June 01). Project Carnation . ANA - ESOMAR. Retrieved April 20, 2024, from


https://ana.esomar.org/documents/project-carnation--9903


Research Reports

Project Venus

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

 

January 3, 1973

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Citation

, C. (1973a, January 03). Project Venus. ANA - ESOMAR. Retrieved April 20, 2024, from


https://ana.esomar.org/documents/project-venus


Research Papers

Pop art project

Catalogue: Qualitative 2006

Authors: Andréa Lima, Paula Luz, Richard Nelson

 

October 8, 2006

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Citation

Lima, Luz and Nelson (2006a, October 08). Pop art project. ANA - ESOMAR. Retrieved April 20, 2024, from


https://ana.esomar.org/documents/pop-art-project


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Citation

, C. (1977a, October 01). Project Rabbit. ANA - ESOMAR. Retrieved April 20, 2024, from


https://ana.esomar.org/documents/pop-art-project