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Qualitative research into Max Factor press advertising II

Date of publication: May 1, 1979

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

Abstract:

The range advertising for Max Factor 'Blue Line' currently in press, is to be followed up by an advertisement for nail enamel, using the same girl/theme as on the range advertisement. The research was required to examine each of the alternatives.

CRAM/Peter Cooper Archive

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Research Reports

Qualitative research into Yardley press advertising

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

 

March 1, 1979

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Citation

, C. (1979a, March 01). Qualitative research into Yardley press advertising . ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/qualitative-research-into-yardley-press-advertising--11335


Research Reports

Qualitative research into Yardley press advertising

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

 

April 1, 1979

×

Citation

, C. (1979a, April 01). Qualitative research into Yardley press advertising . ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/qualitative-research-into-yardley-press-advertising-


Research Reports

Qualitative research into Natwest press advertising

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

 

August 1, 1979

×

Citation

, C. (1979a, August 01). Qualitative research into Natwest press advertising. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/qualitative-research-into-natwest-press-advertising


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Citation

, C. (1979a, May 01). Qualitative research into Max Factor press advertising II. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/qualitative-research-into-natwest-press-advertising