Research World (April 2001)

Date of publication: April 1, 2001

Catalogue: Research World 2001

Author: ESOMAR B.V.

Abstract:

European market research companies are well regarded by the investment community, following the successful flotations of several of the largest including GfK, IPSOS and TNS, but it will become increasingly difficult for smaller companies to follow their lead.

ESOMAR B.V.

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