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Research World (April 2001)

Date of publication: April 1, 2001

Catalogue: Research World 2001

Author: ESOMAR B.V.

Abstract:

European market research companies are well regarded by the investment community, following the successful flotations of several of the largest including GfK, IPSOS and TNS, but it will become increasingly difficult for smaller companies to follow their lead.

ESOMAR B.V.

Author

This is a long description of some author details.

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Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
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Citation

B.V., E. (2001a, April 01). Research World (April 2001). ANA - ESOMAR. Retrieved February 05, 2025, from


https://ana.esomar.org/documents/research-world-april-2001--5692