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Research World (December 2017)

Date of publication: December 16, 2017

Catalogue: Research World 2017

Author: ESOMAR B.V.

Abstract:

What role does research have in understanding and interpreting social change? Can the profession measure social impact and help decision makers understand what they need to do? Where and how can research help build a better society?

ESOMAR B.V.

Author

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Research Papers

The impact of personalization at scale

Catalogue: Latin America 2018: Market Intelligence Festival for Latin America

Authors: Isabela Aggiunti, Caio Daier, Maria Julia Rayeb

Company: Facebook

March 27, 2018

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Citation

Aggiunti, Daier and Rayeb (2018a, March 27). The impact of personalization at scale. ANA - ESOMAR. Retrieved December 10, 2023, from


https://ana.esomar.org/documents/the-impact-of-personalization-at-scale


Case Studies

Thought leadership from WIN: A French polling case study

Catalogue: Congress 2017: Visionary

Authors: Marion Dumas, Mirta Galesic, Adelaide Zulfikarpazic, Herve Tranger, Richard Bordenave, Guillaume Inigo

Company: BVA Group

September 4, 2017

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Citation

Dumas et al. (2017a, September 04). Thought leadership from WIN: A French polling case study. ANA - ESOMAR. Retrieved December 10, 2023, from


https://ana.esomar.org/documents/thought-leadership-from-win-a-french-polling-case-study


Research Papers

Are we getting worse at political polling?

Catalogue: Congress 2017: Visionary

Author: Jon Puleston

Company: Kantar

September 3, 2017

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Citation

Puleston, J. (2017a, September 03). Are we getting worse at political polling?. ANA - ESOMAR. Retrieved December 10, 2023, from


https://ana.esomar.org/documents/are-we-getting-worse-at-political-polling-


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Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
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Market research for petroleum products in the automotive field Authors: D. Leerentveld
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Citation

B.V., E. (2017a, December 16). Research World (December 2017). ANA - ESOMAR. Retrieved December 10, 2023, from


https://ana.esomar.org/documents/are-we-getting-worse-at-political-polling-