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Research World (December 2017)

Date of publication: December 16, 2017

Catalogue: Research World 2017

Author: ESOMAR B.V.

Abstract:

What role does research have in understanding and interpreting social change? Can the profession measure social impact and help decision makers understand what they need to do? Where and how can research help build a better society?

ESOMAR B.V.

Author

This is a long description of some author details.

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Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
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Citation

B.V., E. (2017a, December 16). Research World (December 2017). ANA - ESOMAR. Retrieved June 02, 2025, from


https://ana.esomar.org/documents/research-world-december-2017-