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Sports coverage in daily newspapers

Date of publication: November 25, 1987

Catalogue: Seminar 1987: Publishing For Optimum Profit

Author: Iain McLellan

Abstract:

This report covers our findings on peoples’ use, views and opinions of the sports coverage of the Daily Express and its three main rivals - the Daily Mail, the Daily Telegraph and the Daily Mirror (plus in Scotland, the Daily Record). Information has been gained via research with 1,107 respondents who are regular readers of the sports sections of one or more of these newspapers.

Iain McLellan

Author

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Research Papers

Methodological experiments of measuring the coverage of daily newspapers

Catalogue: Seminar 1982: Improving Media Research

Authors: Eva Maria Hess, Otmar Ernst

 

June 15, 1982

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Citation

Hess and Ernst (1982a, June 15). Methodological experiments of measuring the coverage of daily newspapers. ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/methodological-experiments-of-measuring-the-coverage-of-daily-newspapers


Research Papers

Body language in newspapers

Catalogue: Seminar 1983: Publishing A Better Product

Authors: Brian Haworth, Colin Bowring

 

November 23, 1983

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Citation

Haworth and Bowring (1983a, November 23). Body language in newspapers . ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/body-language-in-newspapers-


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Daily reach using SMS

Catalogue: ESOMAR/ARF WAM Conference 2002: Print

Authors: Leif Widman, Lena Vogelius

 

June 13, 2002

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Citation

Widman and Vogelius (2002a, June 13). Daily reach using SMS . ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/daily-reach-using-sms-


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Citation

McLellan, I. (1987a, November 25). Sports coverage in daily newspapers. ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/daily-reach-using-sms-