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Summary of discussions in group I

Date of publication: January 1, 1973

Catalogue: Seminar 1973: Industrial Marketing Research- Sampling And Interviewing Problems

Author: J. Pike

Abstract:

The general sense of the group was that the possible topics for discussion were extremely wide ranging since the industrial market for Market Research was being defined as the non-domestic, or mass commercial market. In this context, many topics discussed were relevant to only a limited part of this wide market and care had to be taken therefore that discussions were as specific as possible .

J. Pike

Author

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Research Papers

Problems of sampling, interviewing and grossing procedures for large-scale representative surveys in industrial markets

Catalogue: Seminar 1981: Sampling Problems And Data Collection

Authors: Bryan E. Atkin, Tore Moritz Larsen

 

May 1, 1981

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Citation

Atkin and Larsen (1981a, May 01). Problems of sampling, interviewing and grossing procedures for large-scale representative surveys in industrial markets. ANA - ESOMAR. Retrieved December 06, 2023, from


https://ana.esomar.org/documents/problems-of-sampling-interviewing-and-grossing-procedures-for-large-scale-representative-surveys-in-industrial-markets


Research Papers

The use of sampling frames in industrial market research in the UK

Catalogue: Seminar 1973: Industrial Marketing Research- Sampling And Interviewing Problems

Authors: D. Thicker, Andrew Robert McIntosh

 

January 1, 1973

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Citation

Thicker and McIntosh (1973a, January 01). The use of sampling frames in industrial market research in the UK. ANA - ESOMAR. Retrieved December 06, 2023, from


https://ana.esomar.org/documents/the-use-of-sampling-frames-in-industrial-market-research-in-the-uk


Research Papers

Out of the darkroom into the daylight

Catalogue: ESOMAR Congress 1987

Authors: C. J. Dove, Christine M. Eborall

 

September 1, 1987

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Citation

Dove and Eborall (1987a, September 01). Out of the darkroom into the daylight. ANA - ESOMAR. Retrieved December 06, 2023, from


https://ana.esomar.org/documents/out-of-the-darkroom-into-the-daylight


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Citation

Pike, J. (1973a, January 01). Summary of discussions in group I. ANA - ESOMAR. Retrieved December 06, 2023, from


https://ana.esomar.org/documents/out-of-the-darkroom-into-the-daylight