Abstract:
Summary of the seminar "Marketing And Research In The Publishing Industry".
Magazines
European Research (March 1973)
Catalogue: Marketing and Research Today
Author: ESOMAR B.V.
 
March 1, 1973
Research Papers
Comments on mr. J.D. Noordhoff's paper
Catalogue: Seminar 1970: Attitude And Motivation Research
Author: John Knecht
 
February 1, 1970
Research Papers
Discussion opening on Mr. Batham's paper
Catalogue: Seminar 1974: Managing Market Research As A Business
Author: Jan D. Noordhoff
 
May 1, 1974
