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The ARF audit of procedures for media audience research studies

Date of publication: January 1, 1990

Catalogue: ARF Guidelines Handbook

Author: ARF (Advertising Research Foundation) B.V.

Abstract:

The purpose of this report is to outline policies and procedures for the management and implementation of audits conducted under The ARF Audit of Procedures for audience research studies. The Policies Report presents the overall plan for ARF audits. This Implementation Report is concerned with the application of the plan.

ARF (Advertising Research Foundation) B.V.

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Research Papers

The ARF audit of procedures for media audience research studies

Catalogue: ARF Guidelines Handbook

Author: ARF (Advertising Research Foundation) B.V.

 

January 1, 1990

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Citation

B.V., A. (1990a, January 01). The ARF audit of procedures for media audience research studies. ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/the-arf-audit-of-procedures-for-media-audience-research-studies-3417


Research Papers

ARF guidelines for newspaper audience studies

Catalogue: ARF Guidelines Handbook

Author: ARF (Advertising Research Foundation) B.V.

 

January 1, 1990

×

Citation

B.V., A. (1990a, January 01). ARF guidelines for newspaper audience studies. ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/arf-guidelines-for-newspaper-audience-studies


Research Papers

ARF model for evaluating media

Catalogue: ARF Guidelines Handbook

Author: ARF (Advertising Research Foundation) B.V.

 

June 15, 1990

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Citation

B.V., A. (1990a, June 15). ARF model for evaluating media . ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/arf-model-for-evaluating-media-


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×

Citation

B.V., A. (1990a, January 01). The ARF audit of procedures for media audience research studies. ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/arf-model-for-evaluating-media-