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The philosophy, economy and sociology of market research in Spain

Date of publication: August 1, 1968

Catalogue: The European Marketing Research Review 1968

Author: Amando De Miguel

Abstract:

Market research is a fact in all industrial countries and, obviously, it begins to be a fact also in Spain. It consists in determining in an effective manner, accurately and methodically, the situation of the products in the market - the way they are distributed or accepted - to forecast more rationally their sales.

Amando De Miguel

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Research Papers

Social studies and market research in Spain

Catalogue: ESOMAR/WAPOR Congress 1959

Author: Manuel J. Sanchez de Celis

 

June 15, 1959

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Citation

de Celis, M. J. (1959a, June 15). Social studies and market research in Spain. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/social-studies-and-market-research-in-spain


Research Papers

Market research in Spain and in Sweden

Catalogue: ESOMAR Yearbook 1964-1965

Authors: Pedro Crespo Franco, Bo P. Kaiser

 

June 15, 1965

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Citation

Franco and Kaiser (1965a, June 15). Market research in Spain and in Sweden. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/market-research-in-spain-and-in-sweden


Research Papers

Contribution of sociological research to the eradication of rheumatic diseases in Spain

Catalogue: ESOMAR Congress 1983: Demonstrating The Contribution Of Research

Author: Bernardo Rabassa Asenjo

 

June 15, 1983

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Citation

Rabassa Asenjo, B. (1983a, June 15). Contribution of sociological research to the eradication of rheumatic diseases in Spain. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/contribution-of-sociological-research-to-the-eradication-of-rheumatic-diseases-in-spain


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Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
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Citation

De Miguel, A. (1968a, August 01). The philosophy, economy and sociology of market research in Spain. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/contribution-of-sociological-research-to-the-eradication-of-rheumatic-diseases-in-spain