Abstract:
An earlier presentation by the authors at the ESOMAR 2006 Panel Conference identified that a hidden bias exists as a result of respondents belonging to multiple online panels. This presentation provides a remedy to remove this bias when preparing research outputs. The procedure, known as non-parametric modeling using CART, provides an elegant solution to this issue. Other weighting processes are too simplistic to model all possible effects simultaneously.
Research Papers
The superiority of panel research
Catalogue: Panel Research 2007
Authors: Brian Fine, Con Menictas, Edward Wei
Company: Colmar Brunton
October 28, 2007
Research Papers
Attitudinal differences
Catalogue: Panel Research 2006
Authors: Dimitrio Casdas, Brian Fine, Con Menictas
Company: AMR
June 15, 2006
Research Papers
Better answers to basic questions
Catalogue: 3D Digital Dimensions 2012: (Online + Social Media + Mobile) Research
Authors: Piet Hein Van Dam, Roos Voorend, Robert van Ossenbruggen
 
November 6, 2012
