Back

We have seen the future...

Date of publication: October 23, 2017

Catalogue: Global Qualitative 2017: Back to the future

Company: InSites Consulting

Authors: Annelies Verhaeghe, Remus Tomoiaga, Marlon Rinoza Plazo, Sophie Van Neck

Abstract:

Bots are taking over moderation and analysis, snappy chat conversations are the new preferred communication mode by consumers and research will happen in the consumer context. Join us in journey together with Heineken and get a glimpse on the future.

Annelies Verhaeghe

Author

This is a long description of some author details.

Remus Tomoiaga

Author

This is a long description of some author details.

Marlon Rinoza Plazo

Author

This is a long description of some author details.

Sophie Van Neck

Author

This is a long description of some author details.

This could also be of interest:

Videos

We have seen the future...

Catalogue: Global Qualitative 2017: Back to the future

Authors: Annelies Verhaeghe, Sophie Van Neck

Company: InSites Consulting

January 11, 2017

×

Citation

Verhaeghe and Van Neck (2017a, January 11). We have seen the future.... ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/we-have-seen-the-future--8950


Videos

Your Honor, we have lost our edge

Catalogue: Congress 2018

Authors: Katia Pallini, Annelies Verhaeghe

 

September 23, 2018

×

Citation

Pallini and Verhaeghe (2018a, September 23). Your Honor, we have lost our edge. ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/your-honor-we-have-lost-our-edge


Research Papers

Why we have to change the language of market research

Catalogue: ESOMAR Congress 2002: Consolidation Or Renewal?

Authors: Monty Alexander, Virginia Valentine

 

September 22, 2002

×

Citation

Alexander and Valentine (2002a, September 22). Why we have to change the language of market research . ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/why-we-have-to-change-the-language-of-market-research-


  • PDF
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
Research and decision Authors: H. S. Rich, J. S. Smith
×

Citation

Verhaeghe, Tomoiaga, Plazo and Van Neck (2017a, October 23). We have seen the future.... ANA - ESOMAR. Retrieved April 26, 2024, from


https://ana.esomar.org/documents/why-we-have-to-change-the-language-of-market-research-