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What inspires entrepreneurship in research?

Date of publication: June 15, 2014

Catalogue: Congress 2014: What Inspires?

Company:

Author: Didier Truchot

Abstract:

Keynote interview: Didier Truchot, Founder, Chairman & CEO, Ipsos, France.

Didier Truchot

Author

This is a long description of some author details.

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Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
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Citation

Truchot, D. (2014a, June 15). What inspires entrepreneurship in research?. ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/what-inspires-entrepreneurship-in-research-