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When analytics go wrong

Date of publication: October 3, 2019

Catalogue: Client Summit 2019- Autumn Edition

Companies: Philips International, Heineken

Authors: Stuart McGown, Tony Costella

Abstract:

Insights departments need to step up and take control of analytics to save the industry and their own business.

Stuart McGown

Author

This is a long description of some author details.

Tony Costella

Author

This is a long description of some author details.

Videos

Deconstructing what machine learning does when processing text

Catalogue: Fusion 2019

Author: Ray Poynter

Company: The Future Place

November 10, 2019

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Citation

Poynter, R. (2019a, November 10). Deconstructing what machine learning does when processing text. ANA - ESOMAR. Retrieved February 08, 2023, from


https://ana.esomar.org/documents/deconstructing-what-machine-learning-does-when-processing-text-10844


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Insights2020

Catalogue: Asia Pacific 2016: Get Connected!

Author: Marc de Swaan Arons

 

June 15, 2016

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Citation

de Swaan Arons, M. (2016a, June 15). Insights2020. ANA - ESOMAR. Retrieved February 08, 2023, from


https://ana.esomar.org/documents/insights2020


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Transforming insights to deliver a new source of competitive advantage

Catalogue: Congress 2017: Visionary

Authors: Stephan Gans, Tim Warner

Company: PepsiCo

December 4, 2017

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Citation

Gans and Warner (2017a, December 04). Transforming insights to deliver a new source of competitive advantage. ANA - ESOMAR. Retrieved February 08, 2023, from


https://ana.esomar.org/documents/transforming-insights-to-deliver-a-new-source-of-competitive-advantage


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McGown and Costella (2019a, October 03). When analytics go wrong. ANA - ESOMAR. Retrieved February 08, 2023, from


https://ana.esomar.org/documents/transforming-insights-to-deliver-a-new-source-of-competitive-advantage