Back

Children in Germany

Date of publication: October 1, 1978

Catalogue: Seminar 1978: Researching Children

Author: Wolfgang Machnik

Abstract:

This paper deals with the attitudes and consumer habits of children aged from 12 to 14 years. The data were taken from a study 1) carried out in 1977 by 10 magazine publishing houses in West Germany. The sample consisted of 3000 subjects aged from 12 to 21 years. This age group covers 8.5 million people and represents a proportion of just under 15 % of the entire German population.

Wolfgang Machnik

Author

This is a long description of some author details.

This could also be of interest:

Research Papers

Marketing in East Germany

Catalogue: Conference 1991: International Marketing Research

Author: Christine Woesler de Panafieu

 

June 15, 1991

×

Citation

de Panafieu, C. W. (1991a, June 15). Marketing in East Germany. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/marketing-in-east-germany


Research Papers

Effects of television advertising on children

Catalogue: Seminar 1980: Children And Young People

Author: Henning Haase

 

June 15, 1980

×

Citation

Haase, H. (1980a, June 15). Effects of television advertising on children. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/effects-of-television-advertising-on-children


Research Papers

Healthcare mega-trends in the United States and Germany

Catalogue: ESOMAR Global Healthcare Conference 2003

Author: Dieter Korczak

Company: GP Forschungsgruppe

February 23, 2003

×

Citation

Korczak, D. (2003a, February 23). Healthcare mega-trends in the United States and Germany. ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/healthcare-mega-trends-in-the-united-states-and-germany


  • PDF
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
×

Citation

Machnik, W. (1978a, October 01). Children in Germany . ANA - ESOMAR. Retrieved April 25, 2024, from


https://ana.esomar.org/documents/healthcare-mega-trends-in-the-united-states-and-germany