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Children in Germany

Date of publication: October 1, 1978

Catalogue: Seminar 1978: Researching Children

Author: Wolfgang Machnik

Abstract:

This paper deals with the attitudes and consumer habits of children aged from 12 to 14 years. The data were taken from a study 1) carried out in 1977 by 10 magazine publishing houses in West Germany. The sample consisted of 3000 subjects aged from 12 to 21 years. This age group covers 8.5 million people and represents a proportion of just under 15 % of the entire German population.

Wolfgang Machnik

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Machnik, W. (1978a, October 01). Children in Germany . ANA - ESOMAR. Retrieved August 30, 2025, from


https://ana.esomar.org/documents/healthcare-mega-trends-in-the-united-states-and-germany