Abstract:
Market research's digital transformation takes more than new data and tools, but also requires motivating and enabling people to work differently.
Videos
Enabling digital transformation
Catalogue: Fusion 2019
Authors: Jeffrey Mercer, Marian Anderson
Company: Microsoft
November 10, 2019
Research Reports
How to demonstrate the value of investing in customer insight
Catalogue: ESOMAR Publications
Author: ESOMAR B.V.
 
March 12, 2019
