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Leveraging your scale for competitive advantage

Date of publication: October 5, 2023

Catalogue: Congress 2023

Company: PepsiCo

Authors: Stephan Gans, Claudia Sciarretta

Abstract:

Stephan Gans

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Claudia Sciarretta

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Research Papers

Gaining competitive advantage trough distribution

Catalogue: Seminar 1986: Retail Strategies For Profit And Growth

Author: Christian R. Viros

 

June 4, 1986

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Citation

Viros, C. R. (1986a, June 04). Gaining competitive advantage trough distribution . ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/gaining-competitive-advantage-trough-distribution-


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Transforming insights to deliver a new source of competitive advantage

Catalogue: Congress 2017: Visionary

Authors: Stephan Gans, Tim Warner

Company: PepsiCo

December 4, 2017

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Citation

Gans and Warner (2017a, December 04). Transforming insights to deliver a new source of competitive advantage. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/transforming-insights-to-deliver-a-new-source-of-competitive-advantage


Research Papers

Competitive intelligence

Catalogue: EphMRA/ESOMAR Conference 1995: Pharmaceutical Marketing Research- The Challenge For Growth

Author: Douglas C. Bernhardt

 

June 1, 1995

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Citation

Bernhardt, D. C. (1995a, June 01). Competitive intelligence. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/competitive-intelligence


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Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
Research and decision Authors: H. S. Rich, J. S. Smith
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Citation

Gans and Sciarretta (2023a, October 05). Leveraging your scale for competitive advantage. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/competitive-intelligence