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Motivational rivalries and corporate compartmentation (French)

Date of publication: August 1, 1967

Catalogue: ESOMAR/WAPOR Congress 1967

Author: Guy Serraf

Abstract:

Coherence between strategy and policies. Psycho-sociological studies to be undertaken and methods to be applied for diagnostic purposes. Study of bases of corporate communications, and communications barriers. Personnel motivations and corporate morale. Inter-departmental relations; intergroup rivalries and conflicts. The compartmentation phenomenon. The causes of compartmentation and clans. Manifestations and effects in corporate operation. Psycho-sociological therapy methods.

Guy Serraf

Author

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Citation

Serraf, G. (1967a, August 01). Motivational rivalries and corporate compartmentation (French). ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/motivational-rivalries-and-corporate-compartmentation-french-