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Readership diary panels

Date of publication: June 15, 1980

Catalogue: ESOMAR Monograph Series Vol.3: Print Media Research

Author: James Rothman

Abstract:

A ‘panel’ is a study in which information is collected about the same people or organisations over an extended period of time. A ‘diary panel’ is a panel where the information is collected by asking the participants to keep a diary. A ‘readership diary panel’ is a study in which information about all reading of a selected list or class of publications is collected from each participant over a period of time by means of a diary.

James Rothman

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Research Papers

The use of panels in readership research

Catalogue: Seminar 1986: New Developments In Media Research

Authors: Roger Beeson, Dick Dodson, James Rothman

 

June 15, 1986

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Citation

Beeson, Dodson and Rothman (1986a, June 15). The use of panels in readership research. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/the-use-of-panels-in-readership-research


Research Papers

Comparisons of readership data derived from aided recall data and diary records

Catalogue: ESOMAR Congress 1977: Research For Decision Making

Authors: Sue Stoessl, J. Stocks

 

August 28, 1977

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Citation

Stoessl and Stocks (1977a, August 28). Comparisons of readership data derived from aided recall data and diary records. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/comparisons-of-readership-data-derived-from-aided-recall-data-and-diary-records


Research Papers

The use of consumer panels for readership prediction

Catalogue: Seminar 1976: Research Into Distribution Problems And Consumer Purchasing Behaviour For The Publishing Industry

Authors: Coen C. J. de Koning, Jan L.N. Molenaar

 

December 1, 1976

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Citation

de Koning and Molenaar (1976a, December 01). The use of consumer panels for readership prediction. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/the-use-of-consumer-panels-for-readership-prediction


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Citation

Rothman, J. (1980a, June 15). Readership diary panels. ANA - ESOMAR. Retrieved April 23, 2024, from


https://ana.esomar.org/documents/the-use-of-consumer-panels-for-readership-prediction