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The retail shake up in Asia

Date of publication: November 1, 2000

Catalogue: Asia Pacific 2000: Redefining Business In Asia Pacific

Company: KANTAR TNS Malaysia

Authors: Laurent Zeller, Helen Passingham-Hughes

Abstract:

This paper focuses on the current Asian 'retail shake-up' recently introduced by the booming shares of the hypermarkets' formula. A cross-country analysis of the hypermarkets? concept and performances will highlight the growing phenomenon, scheduled to 'revolutionize' the Asian trade in the coming century.

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