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Towards a model of individual choice behaviour

Date of publication: June 1, 1975

Catalogue: Seminar 1975: Market Modelling

Author: Jagdish N. Sheth

Abstract:

The objective of this paper is to develop a comprehensive model of individual choice behavior based on a review of similar attempts in many disciplines. Predicting and explaining how and why individuals choose a particular alternative among many available alternatives has been of great interest and importance to the following disciplines: Economics; Sociology; Social Psychology; Psychology; Decision Theory.

Jagdish N. Sheth

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Research Papers

A consumer choice simulation model

Catalogue: New Monograph Series Vol.5: Brand Choice Modelling

Author: Alan Frost

 

June 15, 1998

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Citation

Frost, A. (1998a, June 15). A consumer choice simulation model . ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/a-consumer-choice-simulation-model-


Research Papers

A micro model of purchasing behaviour for consumer durable goods

Catalogue: Seminar 1975: Market Modelling

Authors: Leendert de Jonge, Walle M. Oppedijk van Veen

Company: Philips International

June 1, 1975

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Citation

de Jonge and Oppedijk van Veen (1975a, June 01). A micro model of purchasing behaviour for consumer durable goods. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/a-micro-model-of-purchasing-behaviour-for-consumer-durable-goods


Research Papers

A simulation model of doctors' prescribing behaviour

Catalogue: Seminar 1970: The Marketing Of Pharmaceutical Products

Author: I. S. Miller

 

June 15, 1970

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Citation

Miller, I. S. (1970a, June 15). A simulation model of doctors' prescribing behaviour . ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/a-simulation-model-of-doctors-prescribing-behaviour-


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Citation

Sheth, J. N. (1975a, June 01). Towards a model of individual choice behaviour. ANA - ESOMAR. Retrieved April 19, 2024, from


https://ana.esomar.org/documents/a-simulation-model-of-doctors-prescribing-behaviour-